Privacy Policy

Introduction

ThePlay ("we", "our", "the app") is an IPTV player application for Samsung Smart TVs. This Privacy Policy explains what information we collect, how we use it, and your rights regarding that information. We are committed to protecting your privacy and handling your data transparently.

Information We Collect

ThePlay collects a minimal amount of data necessary to provide core functionality:

• MAC Address — Used to identify your device for pairing, license management, and trial tracking. The MAC address is your TV's hardware network identifier.
• Device Model & Firmware — Used for diagnostics, compatibility tracking, and device identification during pairing.
• IP Address — Used for rate limiting and fraud prevention. IP addresses are not stored long-term and are purged within 30 days.
• Email Address — Collected only when you create an account on theplay.dev. Used for account management and communication.
• Configuration Data — Your settings (language, theme, playlists, EPG sources) are stored locally on your TV. When you pair your device with theplay.dev, playlist URLs are stored on our server to enable remote management.

How We Use Your Information

We use collected information solely to: provide and maintain the app's functionality; enable device pairing and remote playlist management; manage licenses and trial periods; prevent abuse and enforce rate limits; diagnose technical issues. We do not sell, rent, or share your personal information with third parties for marketing purposes.

Data Storage & Security

Configuration data is stored locally on your TV using localStorage. Server-side data (account information, device records, playlists) is stored in a secured database with encrypted connections. Passwords are hashed using bcrypt. All communication between the app and our servers uses HTTPS encryption.

Content Disclaimer

ThePlay is a player application only. It does not provide, host, or distribute any media content. Users are solely responsible for the content they access through their own playlists and subscriptions. We have no knowledge of or control over the content played through the app.

Your Rights

You may request deletion of your account and all associated data by contacting us at privacy@theplay.dev. Unpairing your device removes all server-side device records. Uninstalling the app removes all locally stored data from your TV.

Contact

If you have questions about this Privacy Policy, please contact us at privacy@theplay.dev.